Waterloo - November 1st, 2017
November 1st, 2017
Registration: 3:30 PM / Fireside Chat: 4:00 PM
Networking: 5:00 PM
295 Hagey Blvd,
Waterloo, Ontario
The Accelerator Centre, in partnership with TSX Ignite, are hosting a free, must-attend session about how to build effective PR strategies for startups and growth-stage businesses. Come hear engaging "fireside chats" with tech leaders who will share their experiences and lessons learned from the trenches.
- PR tactics that work and common pitfalls
- Building your corporate brand with investors, customers, and employees
- The importance of story-telling
- Getting attention from the media
- Crisis management when things go off-the-rails
- Measuring success
- Evolving your PR strategy as you scale
Following the session, there will be a cocktail reception and networking opportunity.
Speakers
Jodi Echakowitz
CEO and Founder, Boulevard Public Relations
Tyler Lessard
VP of Marketing, Vidyard
Hongwei Liu
CEO, MappedIn
Sarah Marion
Senior Analyst, iNovia Capital
Ellyn Winters
Chief Marketing Officer, Ignition Communications Inc.
